Laura Jeannette & Co. Blog
Your go-to resource for expert insights, trends, and tips in medical aesthetics. Discover the latest skincare innovations, business strategies, and beauty trends designed to elevate your practice and enhance client satisfaction.
The 7 KPIs Every Med Spa Owner Should Be Tracking
You cannot improve what you are not measuring.
I know that sentence sounds incredibly obvious.
Yet I meet business owners all the time who can tell me exactly how many Instagram followers they gained last month but cannot tell me their consultation conversion rate.
Fully Booked But Still Not Profitable? The Numbers Your Aesthetic Business Needs to Know
There is a phrase I hear from aesthetic business owners all the time:
“But we’re so busy.”
Their schedules are full.
Clients are coming in.
The team feels like it is moving all day.
And yet, at the end of the month, the financial results do not seem to match the amount of work everyone is doing.